Keep It Fresh: Our Top 6 Shoe-Cleaning Tips

March 14, 2025
Keep It Fresh: Our Top 6 Shoe-Cleaning Tips
A pair of shoes being cleanedA pair of shoes being cleaned

When was the last time you gave your favorite pair of shoes a deep clean? While most of us stay on top of washing our clothes, shoe care can sometimes end up on the back burner. But giving your shoes the attention they deserve can make a huge difference. Cleaning your shoes isn’t just about making them look their best—it also helps them perform better and last longer. Plus, regular cleanings remove bacteria that naturally build up over time with routine wear.


Whether you have a big event on the calendar or simply want to relive that pristine just-out-of-the-box feeling, consider giving your kicks a good clean. Different materials require different care, but here are the top universal shoe-cleaning tips to keep your shoes looking and feeling as fresh as the day you got them:

1. Remove your shoelaces

Shoelaces being removed from a pair of running shoesShoelaces being removed from a pair of running shoes

If your shoes have laces, remove them before you start cleaning. Removing your laces and washing them separately will give you better access to every part of your shoe (and the laces themselves), for a more thorough clean.

Bonus tip: If your laces look worn or frayed, consider swapping them out for a new set to achieve an instant shoe refresh. 

2. Brush away loose dirt before adding water

A pair of men's dress shoes being brushedA pair of men's dress shoes being brushed

Before you break out the soap and water, use a soft-bristled brush (a spare toothbrush works great!) to gently remove loose dirt and debris from the sides and soles of your shoes. Doing this step first will prevent the dirt from turning into stubborn mud once wet, making the cleaning process much easier.

Bonus tip: If your shoes have grooved soles, pay extra attention to this step. Dirt and debris can easily build up in these grooves as you go about daily activities, reducing grip and traction over time. By thoroughly cleaning them, you can bring your shoes back to peak performance.   

3. Think twice about using the washing machine

A pair of running shoes sitting on top of a washing machineA pair of running shoes sitting on top of a washing machine

Step away from the washing machine. Water pressure and heat can damage shoes—which is why it’s generally recommended to hand-wash your shoes, rather than toss them in the washing machine.

Certain types of sneakers and sandals (typically those made from canvas, nylon, cotton, or polyester) are considered washing-machine-safe, but it’s important to check tags or the manufacturer’s website to confirm. And when in doubt, proceed with caution.

If you do opt for the washing machine, wash your shoes on a delicate cycle with cold water and consider placing them in a mesh laundry bag to prevent damage.

Bonus tip: Certain types of shoes—like those made from leather or suede, or shoes with embellishments like beads or buckles—should never go in the washing machine. Be sure to wash these types of shoes by hand.

4. Hand-wash your shoes with a mild shoe-cleaning solution

A pair of running shoes being scrubbed with a toothbrushA pair of running shoes being scrubbed with a toothbrush

Once you’ve brushed away the dirt, dip a sponge or soft-bristled brush into a mild shoe-cleaning solution, like Ruby Leather’s Moneysworth Shoe and Boot Solution, and gently scrub your shoes. If you don’t have a cleaning solution on hand, you can make your own. Simply mix a small amount of dish soap into a large bowl of warm water.

Once you’ve applied the solution, gently wipe your shoes with a microfiber cloth to remove any remaining dirt and soap. Repeat as needed.

To wash your laces, let them soak in a bowl of your solution for 10-15 minutes. Then, use your hands or a brush to remove any remaining dirt. Finally, rinse them in clean water until the cleaning solution is gone.

Bonus tip: If you’re dealing with a delicate material like suede, skip the dish soap and water. Instead, use a specialty solution like Boot Rescue wipes to lift dirt without damage. Sandals may benefit from a deep-penetrating, footbed-specific cleaning solution, like the Dansko Footbed Cleaner.

Suede boots being cleaned with Boot Rescue wipesSuede boots being cleaned with Boot Rescue wipes
Removable footbeds being cleaned with a footbed cleanerRemovable footbeds being cleaned with a footbed cleaner
A pair of Birkenstocks being cleaned with sandal rescue wipesA pair of Birkenstocks being cleaned with sandal rescue wipes

5. Protect your footwear

For leather shoes, apply a polish

To keep your leather shoes looking like new, try a leather polish. A leather polish can help restore your shoes’ shine and keep the leather soft and crack-free. For application, follow the directions on the package of whichever polish you choose. Most shoes will take several hours to dry once the polish is applied. 

A pair of men's dress shoes being polishedA pair of men's dress shoes being polished

For cork shoes, apply cork sealant

Cork shoes – like Birkenstock sandals or Haflinger slippers – are naturally porous and can dry out and crack over time. Give your cork footwear a longer life by using a cork sealant every 2-3 months. Apply a thin coat to the sides of the sole where the cork is exposed (not the footbed itself), and let it completely dry before wearing your shoes.

Cork sealant being applied to a pair of Birkenstock sandalsCork sealant being applied to a pair of Birkenstock sandals

Bonus tip: After you clean your shoes, use a water protector spray to prevent water, dirt, and salt stains on footwear made from leather, suede, and nubuck.

A pair of boots sitting next to a bottle of water protector sprayA pair of boots sitting next to a bottle of water protector spray

6. Always air-dry your shoes

A pair of running shoes drying with paper towels stuffed insideA pair of running shoes drying with paper towels stuffed inside

We get it—now that your shoes are looking squeaky clean, you naturally want to take them for a spin right away. But remember, when it comes to longevity, patience is key.

Resist the urge to toss your shoe in the dryer, even for a quick spin. Heat can damage shoes, so it’s important to avoid dryers, hairdryers, or sunny areas when drying your shoes. Instead, let your shoes air-dry naturally at room temperature.

Bonus tip: Stuff your shoes with crumpled paper towels or dry cloths while they dry. The towels or cloths will absorb moisture and help your shoes maintain their shape.

Keep your shoes feeling fresh

By following these shoe-cleaning tips, you can keep your shoes looking and feeling their best for years to come. But cleaning your shoes doesn’t have to feel like a chore. Explore trusted shoe cleaners, supplies, and accessories that make routine shoe care a breeze. While you’re at it, stop by your local Schuler or browse our online store to find new shoes that’ll quickly become old favorites.

Previous article:
Next article: